Maloney & Thompson Sports Management and Lucentem Media Group Partner to Give Players Preeminent Support On and Off the Ice 


Toronto & Guelph, ON– Maloney & Thompson Sports Management and Lucentem Media Group have officially announced their partnership. The deal allows hockey clients under Maloney & Thompson access to marketing and sponsorship support throughout their playing careers.  

Maloney & Thompson has been a premier hockey agency for over 30 years. Their roster of NHLPAcertified agents, headed up by Roly Thompson, Andrew Maloney and Dave Maloney, represent players in the NHL, AHL, CHL and European leaguesTheir team of player development specialists actively seek out future allstars and are able to provide them with the best in training and career management.  

Lucentem Media Group is a creative marketing and entertainment agency that works with elite athletes, musicians, and entertainers, providing services that aid in the development of an international career. As a full service agency, including talent management, media skills training and crisis management, Lucentem is dedicated to the growth of their clients careers.  

“Marketing and sponsorship is a part of professional sports and we’re excited to be able to offer these services to our clients,” says Andrew Maloney, himself an NHLPAcertified agent.  

Lucentem Media Group’s Director, Layth Gafoor, describes the partnership as one that will allow them to bring opportunities to the players: “Being able to help these immensely talented players with this aspect of their careers is something we are very much looking forward to being a part of.” 

While this partnership creates mutual advantages for Maloney & Thompson and Lucentem Media Group, the biggest winner in this deal will be the players themselves, who  will now have the full support of a team dedicated to their careers on and off the ice.  


For additional information please contact Marketing Director, Jenessa Fernandes, by phone at 647.407.3376 or by email at